Ashish Mehta, Co-Founder & CEO

Ashish oversees the product strategy and business development at Sokrati. He brings over 8 years of digital marketing and product development experience to Sokrati. He was earlier part of the paid search marketing team at Amazon.com where he managed channels like comparison shopping, search and affiliate networks. Ashish was also involved in product strategy, P&L for traffic acquired for various Amazon product categories, and partnership / negotiations with top affiliates like Google, Yahoo, Shopping.com. Prior to his Amazon stint, he worked at the marketing and acquisitions department at Capital One, overseeing SuperPrime credit card portfolio. He earned a Masters from Carnegie Mellon University (batch of 2003) and a Bachelors from University of Mumbai, India.

Santosh Gannavarapu, Co-Founder & CTO

Santosh oversees the technology behind Sokrati. He is involved with the architecture, scalability and engineering the technology that delivers millions of ads. Before Sokrati, he was involved in powering Amazon’s Affiliate Marketing, being instrumental in building high-end tracking servers and ad servers that enable billion transactions a day. Prior to that, he was part of the technical staff at VMware building applications that utilize virtualization for high computing. He was also a part of the Office XP team at Microsoft enabling Outlook to connect to IBM’s Lotus Domino server. Santosh holds a Master’s Degree in Information Networking from Carnegie Mellon University and a Bachelor’s Degree in Computer Science from National Institute of Technology, Warangal.

Anubhav Sonthalia, Co-Founder & COO

Anubhav is responsible for formulating digital marketing strategy, managing ad spends and driving transactions for Sokrati’s numerous clients in India and the US. He leads a team of talented business analysts and oversees operations and delivery for Sokarti. Prior to co-founding Sokrati, Anubhav was product and program manager at Amazon driving efficiency at scale for Amazon’s comparison shopping program. Before moving to product management, Anubhav worked as a software engineer at Amazon conceptualizing and implementing solutions for managing large (running into tens of millions of rows a day) data feeds from partners. Prior to joining Amazon, Anubhav built semantic web services used in biogrid task computing. Anubhav has a Masters in Computer Science from University of Maryland and a Bachelors in Computer Engineering from University of Mumbai.

Rahul Kulkarni, Chief Product Officer

Rahul leads Sokrati’s digital marketing and analytics product offerings, and international expansion. Rahul brings close to six years of product management experience from Google – starting as Google’s first product manager in India and managing various products such as Google Maps and Local, cloud computing, Orkut and Google Finance. As the head of Google Maps and Local in India, Rahul led a cross functional team of engineering, operations and partnerships to help launch 360 degree panoramic photos for local businesses, Google Navigation and live traffic in India. He also helped drive Orkut and OpenSocial apps growth in India and Brazil. Prior to Google, Rahul was the Product Manager for LabVIEW at National Instruments Corp in Austin where for five years he led new product development efforts in the areas of design, prototyping and deployment of high speed control systems. Rahul holds a Masters degree in Engineering from Georgia Tech in Atlanta and Bachelors from VJTI Mumbai.

Kaushik Paranjape, Cofounding Geek

Kaushik is the brain behind many of the technologies built at Sokrati. He is responsible for building scale and efficiency in the software architecture that helps deliver millions of ads everyday. Before Sokrati he was involved with Veraz networks, a company that built soft switches and owned the Presence Server (Social networking Engine) at Veraz networks. Kaushik holds a Bachelor’s Degree in Computer Science from V.I.T, Pune.